{"id":7154,"date":"2007-09-30T09:20:00","date_gmt":"2007-09-30T09:20:00","guid":{"rendered":"https:\/\/cooklicot.fr\/blog\/comment-la-television-manipule-nos-cerveaux\/"},"modified":"2007-09-30T09:20:00","modified_gmt":"2007-09-30T09:20:00","slug":"comment-la-television-manipule-nos-cerveaux","status":"publish","type":"post","link":"https:\/\/cooklicot.fr\/blog\/comment-la-television-manipule-nos-cerveaux\/","title":{"rendered":"Comment la t\u00e9l\u00e9vision manipule nos cerveaux"},"content":{"rendered":"<div>\n<div>Pour faire suite \u00e0 <a href=\"https:\/\/cooklicot.fr\/blog\/sans-tele\/\">cet article qui date de quelques jours<\/a>, je ne r\u00e9siste pas \u00e0 vous faire un copier-coller d&rsquo;un <a href=\"http:\/\/raffa.over-blog.com\/article-12356908.html\">article<\/a> du blog de Raffa, la reine du <a href=\"http:\/\/raffa.over-blog.com\/\">Grand M\u00e9nage<\/a> :<\/p>\n<h2><a href=\"http:\/\/raffa.over-blog.com\/article-12356908.html\">Comment la TV commerciale manipule les cerveaux<\/a><\/h2>\n<div>\n<div ><\/div>\n<p>Le cerveau reptilien est tellement primitif qu&rsquo;il ne r\u00e9agit qu&rsquo;\u00e0 six stimuli, ce sont eux qui permettent de maximaliser la probabilit\u00e9 de vente d&rsquo;un produit.\u00bb Ces stimuli sont les suivants.<\/p>\n<ul>\n<li>1 : le cerveau reptilien est \u00e9go\u00efste, il ne pense qu&rsquo;\u00e0 lui.<\/li>\n<li>2 : il ne r\u00e9agit que dans des situations de contrastes (bruit\/silence par exemple).<\/li>\n<li>3 : il ne comprend que des \u00e9l\u00e9ments basiques.<\/li>\n<li>4 : il ne se concentre que sur le d\u00e9but et la fin du message.<\/li>\n<li>5 : il est tr\u00e8s visuel (le nerf optique transporte 25 fois plus d&rsquo;informations que le nerf auditif).<\/li>\n<li>6 : il r\u00e9agit \u00e0 des stimuli tr\u00e8s \u00e9motionnels.<\/li>\n<\/ul>\n<p>L&rsquo;article de Raffa pr\u00e9sente aussi de nombreux liens tr\u00e8s int\u00e9ressants que je vous conseille d&rsquo;aller voir !<\/p>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Pour faire suite \u00e0 cet article qui date de quelques jours, je ne r\u00e9siste pas \u00e0 vous faire un copier-coller d&rsquo;un article du blog de&#46;&#46;&#46;<\/p>\n","protected":false},"author":1,"featured_media":5261,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"iawp_total_views":3,"footnotes":""},"categories":[241],"tags":[],"class_list":["post-7154","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-eco-responsable"],"_links":{"self":[{"href":"https:\/\/cooklicot.fr\/blog\/wp-json\/wp\/v2\/posts\/7154","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cooklicot.fr\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cooklicot.fr\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cooklicot.fr\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/cooklicot.fr\/blog\/wp-json\/wp\/v2\/comments?post=7154"}],"version-history":[{"count":0,"href":"https:\/\/cooklicot.fr\/blog\/wp-json\/wp\/v2\/posts\/7154\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cooklicot.fr\/blog\/wp-json\/wp\/v2\/media\/5261"}],"wp:attachment":[{"href":"https:\/\/cooklicot.fr\/blog\/wp-json\/wp\/v2\/media?parent=7154"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cooklicot.fr\/blog\/wp-json\/wp\/v2\/categories?post=7154"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cooklicot.fr\/blog\/wp-json\/wp\/v2\/tags?post=7154"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}